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Presenting “Leena and Luna,” a Questionable Publisher from Japan

Leena and Luna

Used cars, too.

Leena & Luna International is an auto import-export company based in Oyama, Japan that has a couple of side-businesses: travel agent and scholarly publisher.

The company’s website says,

Leena & Luna International, Japan was established as Private Limited Company in April 2011 to contribute in research culture. It is also providing services to facilitate travel & tours, and to import and export to meet strong demand from many people living around the globe. It is a rich organization having global support of intellectuals, experts, scientists, researchers, and professors of social sciences, humanities, management sciences, natural and applied sciences.

This is the first time I have observed an auto import-export company venture into the scholarly publishing industry, but it’s not too surprising given how easy it is to become a scholarly publisher and to make a profit at it these days.

The company publishes these three journals:

  1. Asian Journal of Social Sciences & Humanities
  2. Asian Journal of Management Sciences and Education
  3. Asian Journal of Natural and Applied Sciences

They charge $100 per accepted manuscript, but if your paper is longer than 4000 words, then there are additional per-word charges.  The first journal claims to have an impact factor, but on closer inspection the measure is not genuine; it was granted by a company called Global Impact Factor that makes it easy for journals like this one to get a rating.

Leena and Luna

Anybody can be a scholarly publisher these days.

The individual articles all bear copyright statements. The editorial boards are large, suggesting that it’s easy to become a member. I see a worrisome amount of plagiarism among the articles.

It appears the company is owned by Muhammad Akbar. In a statement on the publisher’s website he says,

We can select your desired vehicle out of over 75,000 vehicles at the many auction company of Japan. Just tell us the kind of vehicle or machinery that you are looking for. We will give you the best choice of vehicles and machinery in Japan.

So you can get a new used car and publish a paper at the same time, using the same company. This publisher is basically a vanity press. Its articles are unimpressive and mediocre. I recommend finding a better publisher.

Hat tip: Hamid Abdollahyan


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Contribution: Jeffrey Beall

Name: Jeffrey Beall

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Language: English

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