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There are many aspects to authority. There is significant difference between SEM and SEO. Content is an essential part of website SEO and includes all the text and images that one can find within the website. Plus, on the first SERP you can see videos coming first, and on the second – images. For example, “How To Survive Your First…” became “Surviving Your Rejection – A Freelance Writer’s First Aid” for one of my blogs. That doesn’t sounds like many to more experienced hubbers, but considering I don’t have 2000 views between my 29 hubs, 400 on one hub in a day and a half was a lot! Seasoned SEO veterans often write their own books regarding the topic they’re best at like Chris Everett, an Atlanta SEO Consultant who authored this book. Facebook, twitter, Google plus and YouTube are the best medium of communication and dissemination. Video views on YouTube just as important if not MORE important than someone reading a blog post.

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