Just be sure to have all the necessary legal requirements in place and develop your management style in line with the culutre you want to instill in your business. The type of business you run will often determine where you should be advertising online – you want to be where your target audience is likely to be. Further assuming that you might want to ponder the viability of a specific item, online stores have an audit and input section where clients who have obtained and utilized items through them give their remarks on them. When you make the decision to have your WordPress blog reside in a subdirectory of your website you might get some push-back from developers or some of the people on the engineering (or possibly other) team. Championing the work through is usually 90% of the work when getting the WordPress blog into a subdirectory. You will eventually point your new subdirectory to resolve to the subdomain, but for now you want everything on your WordPress blog to look and act as if it was a part of the website.

My recommendation, as with most white hat SEOs, is to have the blog reside in a subdirectory of the website rather than on the subdomain. Unfortunately the implications of the WordPress blog residing on the subdomain rather than in a subfolder of the website is too great to take the easy way out. I have personally experienced the scenario of coming into a company that had already been through the discussion on setting up a WordPress website on another host than where the rest of the website exists. With the coming of the web engineering has come the test of refining this vicinity to fill in for a particular methodology. You want new readers coming over to your website and you want them reading more pages than they currently are. This is telling us that the system building out those events is having connectivity issues (server errors are usually a connection from web to database). A rewrite is on what we call “server side” side meaning that the response happening when the page is requested is happening on the server.

Since this is not a usual case, I am skipping that part and going straight to the URL rewrite. When working with others and to help you understand what a rewrite is let’s first cover the difference between the two. Using the above articles to help state your case and to continue to persevere through the challenges of those pushing back will get you to where you need to go, and the site will be successful as the end result. So the things that help me relax, like writing, tend to get pushed to the side lines. However, the strategy of moving the blog to the site and it being a part of the site was on my list of things to do for SEO. The site had a lot more issues going on with it that were bigger than the blog being on a subdomain could solve. Not to mention that the content that is being written (often for SEO) is supporting just the subdomain and not the entire website. This is telling the browser that the URL that is being accessed has moved to a completely different URL and then send the browser to that new URL.

Furthermore, understanding web log data and being able to identify issues is just as equally important in determining an issue, level of effort to resolve, and impact to the business both negatively and positively (once resolved). Whatever your business may be, chances are you have a website that is developed that promotes your business or, in some cases, is your business. Mentions in local news, brand publications as a subject matter expert giving opinion pieces are all great ways to get brand mentions from reputable sources. Duane Forrester, formerly senior product manager at Bing, pointed out at SMX West 2016 that unlinked mentions can be as strong a signal as backlinks, confirming that search engines can easily identify mentions and use them to determine site authority. If you’re a smaller brand than Nordstrom a great way to get such mentions is by hiring a small PR consultant or firm. The website should be unique in its look-n-feel as well as in the way it showcases items. Internet is easily one of the biggest and most significant inventions that have come about well in the modern world of technology.